Amberlee Tryon's professional headshot
Hey, glad to have you. I'm Amberlee, a creative person with an [overactive]  imagination based in Charlotte, NC.

Creating beautiful things is quite literally my obsession—My design practice includes product and visual design, illustration, research, branding, and graphic design.
I've always been fascinated by the way that design can affect people's emotions and perceptions, and I strive to create engaging experiences through my work. More than anything, I seek brave teams that value ethical product  
building and a company culture that facilitates belonging. Where together, we can create a lasting and meaningful impact on people's lives, and overall make our virtual world an inclusive, beautiful, and happy place to be.

Some tools I love to use

Resume / CV

From branding to web design, and everything in between—My goal is always to create something special that not only looks great but also resonates with real people in a meaningful way.

Ahh Voila | Principal Designer | 2023 - Present

As the founder and Principal Designer at Ahh Voila, I lead a brand-centric design studio with a focus on identity, strategy, and web design/development. This entrepreneurial venture has allowed me to immerse myself in small business management, client relations, project management, and design oversight.

Through leading Ahh Voila, I've gained valuable insights, enhancing my overall design language and understanding the nuances of agency operations.

Blank & Co | Sr. Product Designer | Full-time 2021 - 2023

As a Senior Product Designer at Blank & Co, my expertise centered around user-driven design, especially in improving the user experience for eCommerce and mobile SaaS applications. My role involved delving into design psychology, collaborating with brands to understand their audience, and creating impactful user experiences.

My diverse responsibilities ranged from UX/UI design and research to digital marketing strategies, building design systems, prototyping, and crafting distinctive brand identities.

SMPT2GO | UX Designer | Full-time 2020 - 2021

At SMTP2GO, I led the research and design for enhancing interface functionality  'Templating.' This feature enabled members to customize their outgoing emails, providing both flexibility and ease in email formatting for an improved user experience.

Libre Design | Visual Designer | Freelance 2020 - 2022

As a freelance Visual Designer with Libre Design, I focused on creating compelling advertisements and aiding in branding initiatives. My role was instrumental in producing visually striking ads and contributing to the evolution of brand identities

Now Media Group | Web Dev — Lead Designer | Full-time 2016 - 2020

At Now Media Group, I began as a Front-end WordPress Web Developer and progressed to the Lead Designer position. My responsibilities spanned website development, design, and illustration for Dental, Medical, and Law sectors.

Leveraging my development background, I crafted visually appealing and functional digital spaces that attracted and engaged potential leads. This dual expertise allowed me to bridge the gap between design and development, fostering collaboration and enabling innovative, practical design solutions.
Service: 01

Digital Product Design

Whether it's branding, web design, packaging, or user experience, we are dedicated to delivering exceptional results that elevate brands and leave a lasting impression.

Interface

At our Ferte Studio, we meticulously craft intuitive and visually engaging interfaces that seamlessly bridge user interactions with digital platforms, ensuring a delightful and effortless experience for every user.

Experience

With a user-centric approach, we meticulously curate immersive experiences that seamlessly blend innovative technology, intuitive design, and captivating storytelling, empowering users to forge meaningful connections with brands and products.

Branding

Our design studio specialises in developing authentic and memorable brand identities that effectively communicate our clients' values, aspirations, and unique offerings, leveraging a harmonious combination of compelling visuals, strategic messaging, and meticulous attention to detail.

Product

Through a collaborative process, we meticulously conceptualise, prototype, and refine products that harmonise aesthetic appeal, functional excellence, and user-centric design principles, resulting in delightful and purpose-driven experiences that elevate our clients' offerings to new heights.

Interaction

At Ferte Studio, we specialize in crafting intuitive and engaging interactions that seamlessly connect users with digital interfaces, focusing on creating meaningful touchpoints that anticipate user needs, promote efficient navigation, and foster a sense of delight and satisfaction throughout the entire user journey.
Service: 01

Brand Identity

Our team of skilled developers leverages the latest technologies and best practices to create customised solutions tailored to our client's unique goals and objectives.

Interface

At our Ferte Studio, we meticulously craft intuitive and visually engaging interfaces that seamlessly bridge user interactions with digital platforms, ensuring a delightful and effortless experience for every user.

Experience

With a user-centric approach, we meticulously curate immersive experiences that seamlessly blend innovative technology, intuitive design, and captivating storytelling, empowering users to forge meaningful connections with brands and products.

Branding

Our design studio specialises in developing authentic and memorable brand identities that effectively communicate our clients' values, aspirations, and unique offerings, leveraging a harmonious combination of compelling visuals, strategic messaging, and meticulous attention to detail.

Product

Through a collaborative process, we meticulously conceptualise, prototype, and refine products that harmonise aesthetic appeal, functional excellence, and user-centric design principles, resulting in delightful and purpose-driven experiences that elevate our clients' offerings to new heights.

Interaction

At Ferte Studio, we specialize in crafting intuitive and engaging interactions that seamlessly connect users with digital interfaces, focusing on creating meaningful touchpoints that anticipate user needs, promote efficient navigation, and foster a sense of delight and satisfaction throughout the entire user journey.
Service: 01

UX/UI Design

Through in-depth research and analysis, we develop data-driven strategies that encompass content creation, social media, SEO, and advertising to maximise your digital impact and achieve sustainable growth.

Interface

At our Ferte Studio, we meticulously craft intuitive and visually engaging interfaces that seamlessly bridge user interactions with digital platforms, ensuring a delightful and effortless experience for every user.

Experience

With a user-centric approach, we meticulously curate immersive experiences that seamlessly blend innovative technology, intuitive design, and captivating storytelling, empowering users to forge meaningful connections with brands and products.

Branding

Our design studio specialises in developing authentic and memorable brand identities that effectively communicate our clients' values, aspirations, and unique offerings, leveraging a harmonious combination of compelling visuals, strategic messaging, and meticulous attention to detail.

Product

Through a collaborative process, we meticulously conceptualise, prototype, and refine products that harmonise aesthetic appeal, functional excellence, and user-centric design principles, resulting in delightful and purpose-driven experiences that elevate our clients' offerings to new heights.

Interaction

At Ferte Studio, we specialize in crafting intuitive and engaging interactions that seamlessly connect users with digital interfaces, focusing on creating meaningful touchpoints that anticipate user needs, promote efficient navigation, and foster a sense of delight and satisfaction throughout the entire user journey.